{"version": "1.0", "type": "video", "provider_name": "uStudio", "provider_url": "https://ustudio.com", "title": "Jen Grogono: Every Company Is Becoming a Media Company", "description": "In this episode of The Digital Executive Podcast, host Brian Thomas sits down with Jen Grogono, founder and CEO of uStudio, to explore why the future of enterprise training and internal communications looks a lot more like Spotify than a company intranet. Jen opens with the founding story of ON Networks in 2006, where the challenge of syndicating original content across a hundred different endpoints \u2014 each with different metadata, formats, and technical requirements \u2014 planted the seed for what would become uStudio. When she saw enterprises building massive libraries of training and marketing content with no infrastructure to manage or measure them, the pivot was clear. She breaks down why the measurement layer is so critical to enterprise buyers: it is not enough to send a message, leaders need to know what is landing, who tuned out at the twenty percent mark, and what is actually changing behavior. That feedback loop, built on a secure instrumented platform inside corporate networks, is what separates content that moves people from content that gets ignored. She then addresses AI's role in two directions simultaneously \u2014 as the subject of urgent workforce change management that demands better communication, and as the engine making content creation, personalization, and discovery faster and more targeted than ever. Her product AutoCast turns corporate documents and knowledge bases into audio, so AI can surface the right three-second clip or five-minute deep dive exactly when a worker needs it. She closes with a vision of the enterprise as an always-on Spotify-like network \u2014 personalized to each worker's role, consumption habits, and learning needs, delivered through their phone at any idle moment \u2014 and makes the case that the companies that build that infrastructure now will be the ones whose messages actually land when it matters most.", "width": 640, "height": 360, "thumbnail_url": "https://poster-images.ustudio.com/IeT6gvHqHHKj-Coruzant-TheDigitalExecutivePodcast-JenGrogono.png", "thumbnail_width": 640, "thumbnail_height": 360, "html": "